KingOfPop.com Emails

This page showcases a selection of B2C marketing emails designed and developed for the KingOfPop.com brand. My responsibilities included collaborating with the Marketing team on content strategy and launch timelines, designing email layouts, creating custom illustrations, and handling product photography and photo retouching. I developed the emails using HTML/CSS and managed scheduling and deployment through Mailchimp. Each email underwent review and refinement in coordination with the Marketing team to ensure brand consistency and campaign effectiveness.

Collaboration

Worked with internal Marketing team on email brief, featured products, email messaging, and launch date.

Design

Email design in Photoshop or Illustrator. Process includes photo retouching, illustration. and photography.

Review

Photoshop design is reviewed by the Marketing team. With approval, images are uploaded via FTP, and email coded in HTML/CSS.

Final

The team reviewed and completed email is setup for the Marketing team to launch in Mailchimp.