Schylling Website

Schylling’s website redesign marked a significant shift, introducing direct-to-consumer ecommerce for the first time. As both the graphic and UI designer on the project, I led the visual and interactive design of the site from the ground up. This included creating initial concept wireframes, defining user flows, and developing high-fidelity mockups that aligned with Schylling’s brand identity. I collaborated closely with the web developer throughout the build process, providing design specifications, responsive layout guidance, and QA feedback. Working within the WordPress backend, I also supported content structuring, asset optimization, and styling refinements to ensure a cohesive and intuitive user experience across all devices.